Maersk Sails on Digital Ecosystem |
|
|
|
|
| <<Previous Page |
EXCERPTS |
|
| |
Maersk was one of the early adaptors of digitization in the shipping industry and the company took a number of measures to prepare itself to grow through digital innovation. The primary focus was to digitize customer transactions using block chain technology, optimize business operations (ships/containers/ports) using Internet-of-things (IOT), and create an online ecosystem to cater to the needs of shipping clients (Refer to Exhibit II for the Focus Areas for Digitization that Maersk has earmarked)...
|
| |
 |
| or |
 |
| or |
PayPal (11 USD)
|
|
|
| |
|
|
| |
|
In addition to the digitization initiatives taken up by Maersk across its business segments, the company proactively looked for opportunities to forge relationships with start-ups involved in disruptive technologies like artificial intelligence, machine learning, and analytics and create a digital ecosystem with Maersk that provided solutions to the entire shipping industry...
|
| |
|
Maersk transformed itself from a conglomerate with a corporate layer overseeing independent, stand-alone business units that had their own bottom lines, into a global integrator of container logistics, providing customers with end-to-end supply chain solutions. It planned to increase the pace of transformation in 2019. According to Skou, “2018 was a year of execution to build the foundation for the new A.P. Moller-Maersk. 2019 will be the year of accelerating our transformation to set us up for long-term, profitable growth that will benefit all our customers and create shareholder value.” ...
|
| |
|
Exhibit I:A Snapshot of Maersk
Exhibit II: Focus Areas for Digitization
Exhibit III: Maersk Appstore
Exhibit IV: Shortlisted Companies – First Round of FoodTrack
Exhibit V: Shortlisted Companies –Second Round of FoodTrack
Exhibit VI: Maersk Growth - Venture Investments
Exhibit VII: OceanPro Accelerator Program (First Cohort)
|
|
